Internet marketing is not as old as the internet. It appeared long after and at the beginning it was, just like the internet, a luxury pertaining to the rich and famous. Because it has proved to be such a wonderful communication device, the internet has developed into what it is now: the world’s most popular communicating system. Numbers in which concerns the internet have constantly changed.
In December 1995 just 0.4% of the world’s population was using the internet, that is, 16 millions of internet users. In December 2009 the numbers were at 26.6% of world’s population, meaning 1,802 millions of internet users. We don’t have the 2010 numbers yet but experts think that the percentage has grown with at least one unit. Imagine that out of these 1,802 millions of internet users more than half have tried Internet marketing.
Isn’t this amazing? Internet marketing started with a few young rich men who saw it as a means of entertainment and had no interest whether they will lose their money or not and it has achieved such a number of customers that it contains more zeroes than internet marketers could have ever imagined.
The number of internet marketers changed also.
We now have thousands of them and it all began with a few. Even more thousands think about the possibility of starting such internet marketing businesses because it is obvious that they have high chances of being profitable. If you think about starting an online business my advice is not to wait any longer. You can regret it later for not taking the opportunity into your hands.
Things have changed into the structure of the system. We now have several types of internet marketing. For instance, the newest type of internet marketing is the multicultural one, which means that a website doesn’t contain only information written in English, but other languages too. Another trend in internet marketing is the video marketing, which sustained the implementation of videos describing the items.
It has been useful, because one of the impediments that stand between the buyers and the items is the lack of possibility of touching the items. Affiliate marketing is a very special type of online marketing; an affiliate marketing company helps an internet marketing one. The help comes in advertising and traffic rate increase. The relationship between the two has been described as being semi parasitic. It is said that they can’t live without each other.
Changes have interfered in the types of strategies also. As you have read above, there is no part of Internet marketing that hasn’t suffered a change. New marketing strategies involve the appearance of special offers which are used to beat competition. The special offers can be daily, weekly or monthly and it is highly recommended to take advantage of them You would be surprised what prices you can get for certain items.